Year Over Year Shift Table
Reference table listing each headline metric with last year, this year, a signed change chip, and a one line note on what moved it.
Reference table listing each headline metric with last year, this year, a signed change chip, and a one line note on what moved it.
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Year Over Year Shift Table turns a benchmark update into a narrative. Every headline metric gets a row with last year, this year, a signed change chip, and a one line read on the most likely cause. The chip carries an up or down arrow so the direction lands before the reader parses the number.
Built on ui/badge for the change chips and a plain table that scrolls sideways on small screens. The rows array is the publication surface, each entry pairs the two values with a delta and a plain language reason, so the reader gets the what and the why on the same line.
Reach for this block when you publish a benchmark every year and the movement is the story. A plain numbers table shows the values, this one shows what changed and offers a reason for each shift.
A natural flow around it on a Marketing Pro page:
Before
After
One strong use is email engagement metrics against the prior year. Other comparisons:
Tip: write the reason column as a claim you can defend, a stated cause is what makes a shift quotable.