Weekly Active Users Chart

About this block

Weekly Active Users Chart is the engagement panel of a product dashboard, a single filled area over 12 ISO weeks from W14 to W25 with a dashed reference line pinned at the Q2 target of 4,500. The W25 callout reads 4,290 so the gap to target is immediately visible without arithmetic.

The data array is one week plus one count per row, and the reference line label sits inside the chart at insideBottomRight so it reads as a goal not a ceiling. The footnote defines the counting rule: one session in the ISO week, deduped across devices.

When to use

Reach for this block on a product health or growth dashboard, wired to your analytics query that emits distinct user counts per ISO week. Set the reference line y value from your quarterly OKR rather than hardcoding it.

A natural flow around it on an Application Pro page:

Before

• Kpi cards row

After

• Conversion funnel bars
• Data table

What you can display

One strong use is the growth trend against a quarter target. Other single-series area charts:

• Daily active users. Same shape at daily cadence with a 7-day rolling average overlay.
• API calls. Request volume per week with a rate limit reference line.
• Trial activations. New trial starts per week against a sales target.

Tip: deduplication rule belongs in the footnote; without it every stakeholder will ask a different version of the same question.