About this block

Member Price Strip puts the 10% on the shelf instead of in a banner. Four real products people buy every week, each card showing the everyone price left standing beside the member price, with a small savings line under it. The footnote handles the one case that trips people up, member pricing does not stack with the two yearly sales.

Products are one array, everyone and member both living on the item. Showing the discount on actual goods is the persuasion, a claimed percentage in a headline is not.

When to use

Reach for this block mid page on the membership page, after the math explainer has argued the fee and before the join card asks for the email. It also drops onto a product page as proof the member price is real.

A natural flow around it on an Ecommerce Pro page:

Before

• Membership math explainer
• Membership benefits table

After

• Join flow card
• Trust sections

What you can display

One strong use is the four product member strip. Other strips:

• Bestseller strip. The four top sellers with their member price shown the same way.
• Bundle strip. Kits where the member price and the bundle price are held apart.
• Sale overlap strip. The same four during a sale, the better price winning on each.

Tip: keep the everyone price visible, not struck through, a standing reference reads as honest where a slashed one reads as a sales tactic.