Member Year Recap
A centered heading and intro above an itemized recap card totaling one membership year down to the net, with the negative net policy stated below.
A centered heading and intro above an itemized recap card totaling one membership year down to the net, with the negative net policy stated below.
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Member Year Recap is the statement every member gets fourteen days before the charge, one real year itemized line by line, orders placed, member pricing saved, repair shipping saved, early access used, down to a signed net for the year. This one nets positive, so the card says renewal makes sense and gives the charge date and the cancel path.
Line items and totals are two arrays feeding one list. The policy under the card is the credibility, when the net is negative the same email says so and puts the cancel link above the renew button, about 6% of last year's recaps went out that way.
Reach for this block as the pre renewal email or the account page recap, wherever a member decides whether to stay. It reads as the honest counterpart to the join page, the same math run after a year of real receipts instead of a projection.
A natural flow around it on an Ecommerce Pro page:
Before
After
One strong use is the pre renewal year recap. Other recaps:
Tip: show the net even when it argues against you, a recap that tells the losing member to cancel is why the winning member trusts the one that says renew.