FAQ CTA
A two column closer with a heading, lede, and primary action beside a ruled list of four common questions each answered in a sentence.
A two column closer with a heading, lede, and primary action beside a ruled list of four common questions each answered in a sentence.
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FAQ CTA clears the last objections before someone writes: a heading, "The questions I hear before every project", a lede, and a primary action, "Ask me directly", on the left, with a ruled list of the four questions prospects ask most on the right, each answered in a single plain sentence.
The questions array drives the right column. Answering the money, timing, time zone, and small-scope worries at the exact moment of decision is the distinctive choice; a visitor whose hesitation is already named has one less reason to close the tab without writing.
Reach for this block near the bottom of a services or hire me page, once the work has earned interest and only the practical doubts remain. The installer swaps the four questions for the ones they actually field, keeping the question and answer structure.
A natural flow around it on a Portfolio Pro page:
Before
After
One strong use is the pre-inquiry objection sweep. Other question sets:
Tip: keep the answers short and honest; a question you dodge reads worse than one you never listed, so only include the four you can answer plainly.