Headline Stat
One oversized centerpiece figure above a heading and a context paragraph, closed by a ruled row of three small supporting figures.
One oversized centerpiece figure above a heading and a context paragraph, closed by a ruled row of three small supporting figures.
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Headline Stat is the single-number section, one oversized figure carrying the whole block: 94%, the share of clients who come back or send someone new, set above a heading and a context paragraph that explains exactly how the number was counted. Of the 31 clients since going independent, 24 returned with a second project and another 5 referred one, measured across the full history of the practice rather than one good quarter. A ruled row of three supporting figures closes it: 31 clients since 2016, 24 who came back, and 5 who arrived by referral.
The supporting figures are one array in a divided row under the centerpiece. The context paragraph is the distinctive element, spelling out the arithmetic behind the headline stops the big number from reading as rounded up.
Reach for this block near the top of a homepage or an about page, where one figure makes a sharper credibility claim than a paragraph could. The installer swaps the headline figure, the heading, the context paragraph, and the three supporting numbers for their own.
A natural flow around it on a Portfolio Pro page:
Before
After
One strong use is the client-retention headline for an independent practice. Other single-number sections:
Tip: the context paragraph must show the arithmetic, a headline percentage with no numerator reads as a marketing figure.