No Sales Policy Card
Why no sales ever, in three numbered rows, with the archive exception.
Why no sales ever, in three numbered rows, with the archive exception.
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No Sales Policy Card lays out the argument against running sales as three numbered ruled rows, each a titled paragraph. Row one names the harm to the Tuesday buyer. Row two calls sale pricing a confession: “a price that can lose 40% for a weekend was carrying 40% of air the rest of the year.” Row three states the alternative simply, one price, 365 days. A card below the rules names what the store does instead: the archive sale for discontinued and graded stock, clearance with the receipts. The footer reserves one exception, the overstock flash, and commits to publishing the reason every time it runs.
The argument is one array of three points. The archive card and footer are static. The numbered rows use padStart “01” indexing per the house style.
Reach for this block on a pricing transparency or about page alongside the price history table. The archive link in the card should point to a real promo section or the store will carry a dead call to action.
A natural flow around it on an Ecommerce Pro page:
Before
After
One strong use is the full no sales argument with the archive exception. Other policy cards:
Tip: row two, the confession about padded pricing, is the sharpest line in the block. Softening it loses the argument; it should stay as written or be cut entirely.