Newsletter With Archive
The last three issues readable before sign up with both subscriber and unsubscribe counts published live.
The last three issues readable before sign up with both subscriber and unsubscribe counts published live.
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Newsletter With Archive makes the archive the pitch: the last three issues are readable before any address changes hands. Each row shows the issue title, one line of what it covers, and the date. The footer publishes both numbers: 4,100 subscribers and 2 unsubscribes from the last issue, with the explanation “publishing the second keeps the first honest.”
Issues are one array. The unsubscribe count is the credibility mechanism that earns the subscriber count.
Reach for this block at the bottom of any page where the audience has read enough to warrant a long term relationship, after a journal article or a brand story. The subscriber and unsubscribe numbers must stay current; stale figures undermine the honesty claim the block makes explicitly.
A natural flow around it on an Ecommerce Pro page:
Before
After
One strong use is the three issue archive with paired subscriber counts. Other newsletter captures:
Tip: the cadence promise “monthly, written by Elena, and never a roundup of things the site already told you” is a job description that sets expectations and earns trust before sign up.