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Four custom work types priced in public, fleet runs at standard price, one off argued against.
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Custom Pricing Table publishes four custom work types in a public table with price and honest note per row. The resize is +$60, the special canvas run is +$90 with the mill minimum explained, fleet runs of 20+ land at standard price ("The surprise row. At 20 bags the volume pays for the setup, so you do not"), and the full one off design starts at $800 with the table itself noting that "honestly a resize is usually the better answer." The footer ties it to the shelf: a resized $185 Field Tote lands at $245, and patterns stay on file so a remake never pays setup twice.
Rows are one array mapped in a three column table. The fleet standard price row and the self deprecating one off note are the two moments that earn trust from the buyer most skeptical of custom pricing.
Reach for this block after the made to measure explainer so the price context lands after the process is understood. The footnote base price example must match the current shelf price to stay honest.
A natural flow around it on an Ecommerce Pro page:
Before
After
One strong use is the four custom work type table. Other pricing table configurations:
Tip: "if a quote ever differs from this table, the quote has to explain itself" sets accountability at the first read and makes the table feel binding.