Pitch Process
A four step walkthrough of how a commission runs from brief to publication, each step a numbered card with a timing line and deliverable.
A four step walkthrough of how a commission runs from brief to publication, each step a numbered card with a timing line and deliverable.
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Pitch Process walks an editor through how a commission runs, from brief to publication, in four steps. A heading, How a commission runs, and a lede that the steps hold whether the piece is a short essay or a two month feature sit above a grid of four numbered cards: brief and pitch, reporting and draft, edits, and fact check and delivery. Each card pairs the step number with a timing line, a description, and a ruled note on what the editor receives.
A steps array drives the grid, each step holding a number, title, timing, description, and deliverable. Below the cards a single line states the kill fee terms, so the commercial risk is on the page rather than saved for the contract. Naming the deliverable at every stage is the reassurance: the editor sees exactly what lands in their inbox and when.
Reach for this block on a writing portfolio or a hire page, after the services are named, when the reader wants to know how working together actually goes. The installer swaps the step titles, timings, descriptions, and deliverables for their own workflow and updates the kill fee line.
A natural flow around it on a Portfolio Pro page:
Before
After
One strong use is a commission workflow. Other step layouts:
Tip: name a deliverable on every step; a reader forgives a long timeline far more easily than a stage where they cannot tell what they will get.