Focus Areas
Six topic cards mapping the territory a coaching practice covers, each pairing a short description with a real client question, plus a booking footer.
Six topic cards mapping the territory a coaching practice covers, each pairing a short description with a real client question, plus a booking footer.
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Focus Areas maps the territory a coaching practice covers as six topic cards: pricing and money, career direction, leading a team, positioning and visibility, presenting the work, and workload and boundaries. Each card pairs an icon, a short description of the area, and a real client question from that area, lightly disguised, set in quotes at the foot. A closing row notes that most questions span two areas at once and pairs that with a single booking action.
Areas live in one typed array with a name, an icon, a description, and a question, so adding a seventh topic is one object. The cards render in a responsive grid that steps from one to two to three columns, and each question sits in a divided footer pinned to the bottom so cards of uneven text still align.
Reach for this block on a coaching page when a visitor is not sure whether their situation is something you handle. Seeing a real question under each area lets them recognise themselves before they reach out. The installer swaps the six areas, the descriptions, and the sample questions to match the work they actually take.
A natural flow around it on a Portfolio Pro page:
Before
After
One strong use is the coaching topic map. Other territory layouts:
Tip: the disguised question does the recruiting, a visitor who sees their own words in a card trusts you already understand the problem.