Switcher Offer Card
The buyout deal as three numbered terms on the page, contract credit to exit clause.
The buyout deal as three numbered terms on the page, contract credit to exit clause.
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Switcher Offer Card removes the last objection on a migration page, money. Three numbered terms, contract credit, free migration engineering, and a 60 day exit clause, written in full on the page instead of living in a PDF a rep controls. The detail that two teams used the exit clause this year is the sentence that makes the other two terms real.
Terms are one array. The fine print is one honest line, one invoice to verify, no other conditions.
Reach for this block near the bottom of migration pages, after coverage and process are settled and the champion needs ammunition for the budget conversation.
A natural flow around it on a Marketing Pro page:
Before
After
One strong use is your actual switcher terms with their real limits. Other offers:
Tip: publishing the exit clause usage count is the bravest line on the page, and it only works if the number is small and true.