About this block

Headline Only Hero is the maximal bet on minimal content, one statement pushed to display size, a single supporting line with one number in it, and two buttons. No mockup, no illustration, no stats row. The restraint only works when the headline and the number can carry the fold alone.

The type ramp runs a size larger than the collection's standard hero ramp, up to 7xl, because the headline is the only thing on screen and earns the room.

When to use

Reach for this block when the product claim is sharp enough to stand without proof imagery, or when everything below the fold is heavy and the page needs to open with air. It is also the right hero for brand campaigns where a mockup would date.

A natural flow around it on a Marketing Pro page:

Before

• Nothing, heroes open the page

After

• Logo cloud catching the proof the hero declined to show
• Feature sections doing the explaining

What you can display

One strong use is your sharpest claim with its one number. Other statements:

• Category claim. The one sentence that renames the category in your favor.
• Customer voice. A short real quote at display size, attributed below.
• The mission. For about pages that open like manifestos.

Tip: the supporting line needs a number, without one the block reads as a poster, with one it reads as a position.