How Referrals Work Steps
The four attribution mechanics written out, including the two partner collision case.
The four attribution mechanics written out, including the two partner collision case.
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How Referrals Work Steps documents the four mechanics that decide whether an affiliate gets paid, link handling, attribution window and collisions, conversion timing, and payout cadence. The collision answer, later click wins and both partners can see it happened, addresses the distrust that quietly kills program signups.
Steps are one array, numbered with mono labels. This is a text block on purpose, attribution is a topic where prose outperforms icons.
Reach for this block on affiliate pages after the economics, for the professional affiliate doing diligence. It doubles as the canonical answer your support team links when attribution disputes arrive.
A natural flow around it on a Marketing Pro page:
Before
After
One strong use is your real attribution rules, stated plainly. Other mechanics:
Tip: the trials count when paid rule matters more than the rate to anyone projecting income, never make them ask.